The world’s greatest marathoner to race in Sydney for the first time

As the official PR agency for the TCS Sydney Marathon, we are proud to announce that legendary marathoner Eliud Kipchoge (KEN) will compete in the 2025 event. This marks the first time the world’s greatest marathoner will race on Australian soil, further cementing the TCS Sydney Marathon’s global prestige.

In our role as lead PR agency, we successfully coordinated a high-impact media campaign, which included hosting a virtual press conference attended by top-tier journalists, allowing direct engagement with Kipchoge and event organisers, and securing extensive coverage across major international and Australian news outlets.

Kipchoge is the only man in history to complete a marathon in under two hours,  clocking 1:59:40 at the INEOS 1:59 Challenge in 2019, and his participation this year in Sydney brings an unparalleled level of excitement to the event. 

He is a two-time Olympic gold medallist (Rio 2016, Tokyo 2020) and an 11-time Abbott World Marathon Majors (AbbottWMM) champion, including victories at the TCS London Marathon (4x), BMW Berlin Marathon (5x), Bank of America Chicago Marathon, and Tokyo Marathon. The former world-record holder is the second-fastest marathoner in history, with an official personal best of 2:01:09 set at the 2022 BMW Berlin Marathon.

His presence elevates the TCS Sydney Marathon’s first official year as an Abbott World Marathon Major, solidifying its place among the world’s most prestigious races. 

Wayne Larden, Race Director of the TCS Sydney Marathon, acknowledged the significance of this milestone: “Eliud Kipchoge is the greatest marathoner of all time, and his decision to race in Sydney is a defining moment for our event. The excitement and global attention this announcement has generated are testament to the impact of our PR efforts in sharing this news worldwide.”

Eliud Kipchoge expressed his excitement about making his Australian debut: “I am excited for the opportunity to race in Sydney, Australia and experience this great marathon for the first time. Running has the power to inspire and unite people, and I look forward to joining the wonderful Australian running community as the country and the world embraces this rapidly growing event. Every marathon is a new challenge, and I am eager to test myself on the streets of this beautiful city. I hope to see you all in Sydney!”

Eliud Kipchoge’s historic Sydney debut presents a once-in-a-lifetime moment for spectators, sports fans, and the wider community to take to Sydney’s streets to see the world’s greatest marathoner in action.