Nick ‘Honey Badger’ Cummins
Rugby Star & TV Personality
The wild man of Australian sport
Every decade or so Australia produces a star so effortlessly charming and relatable they win fans the world over — Nick Cummins has done just that!
One of Australia’s most original and loveable sporting heroes, Cummins first gained public attention for his successful international rugby union career playing for the Wallabies.
Affectionately nicknamed the ‘Honey Badger’, it was Cummins’ strength, toughness and never-say-die attitude on the playing field which saw him become one of the most respected Wingers in the game.
But with an x-factor far beyond his athletic ability, his unique Aussie larrikin persona and adventurous spirit fast gained a devoted following, catching the attention of global publishers, brands and television executives alike.
TV’s National Geographic snapped him up for his own multi-year travel series ‘Meanwhile in Australia with Nick Cummins’, while global streaming giant, Netflix, chose him as the Australian co-host for the Sylvester Stallone-produced American sports entertainment show, ‘Ultimate Beastmaster’.
Nick embarked on one of his biggest challenges, signing up as a recruit on Network Seven’s ratings-winning series, SAS Australia. He was one of only three recruits to pass selection on the show and was widely regarded by the Directing Staff (DS) as the toughest competitor they had seen since the inception of the series in the UK.
He developed, produced and starred in the hit digital series, ‘Off the Grid with the Badger’. The first two seasons was produced in partnership with outdoor retailer, BCF. It was such a success, the Seven Network picked up the series for both 7 Mate and 7 Plus
Nick also spreads his time across the Rogue Gentlemen’s Club (RGC). Offering small-group adventure travel for men, it furthers a cause close to Nick’s heart – mental health, the need for men to open up about their own struggles, and the healing powers of mateship and nature.
As one of Australia’s most marketable personalities, Cummins has appeared in both national and international campaigns for leading companies and brands, including the Tourism Australia, Volkswagen, Tradie Underwear, GoPro, Head & Shoulders and The Iconic.
A compelling communicator on screen and in person, multi-talented and ever-hungry for the next challenge and adventure, Nick is without doubt a star on the rise.
Just a few of the Honey Badger's campaigns & commercial partnerships!
